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Amazon may have tamed the cloud but…….

Recently I got an opportunity to attend the Amazon Web Services cloud computing event held in New Delhi. I am not going to blog about the cloud computing stuff and all. However, it is worth mentioning that the lead Amazon has got in the cloud computing race is definitely going to be worth observing. I really like the simplicity they’ve brought-in onto the complicated infrastructure and deployment related issues which enables one to scale their application without bothering much about the underlying details. This is definitely going to stay!

So why was I there?

I was hoping to win the Kindle ;-). I didn’t!

However, there were a lot of interesting observations during the event. The event was attended by almost twice the number of people the venue could accommodate. Amazon decided to distribute complimentary T-Shirts to all the attendees. Boy! did they imagine what this would mean? Definitely not. The moment the T-shirt distribution was announced, all the composure of the audience fizzed off! People started invading the counters from all nook and corner. And we are talking about senior people from reputed organizations. Honestly speaking even I was interested in getting the freebie, however I was quite willing to remain in the queue and wait for my turn. Poor organizing staff at the counters really had a horrible time.

And then there was more to it. Over-sized people getting small T-Shirts and skinny people getting XXL. That was definitely not worth their effort. So people flocked the counter to exchange the T-Shirts. AND then, imagine the T-Shirt stock getting over and those people who didn’t get one. All sort of sweet words were heard all over (yes pun intended!).

Did I talk about the dinner? Two plate counters and hundreds of people trying to eat at the same time? I’ll leave you to imagine this one.

I was wondering Amazon might have tamed the *cloud* but can they tame the *crowd* ?  Hmmmmmm……

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Amit Srivastava
 

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Ritu - February 28, 2011

Very nice description . The way it is told i could see it happening in front of my eyes. T-shirt part is really humourous. 🙂

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